The 2023 CAPE Mental Health Movement team partnered with the Governor’s Office of Children’s Mental Health (OCMH) to create an initiative to raise awareness for suicide prevention, named Pause. Pause was created to encourage people to take a step back, be in the moment, and take what they need for a better perspective. The team designed four concepts for print and digital materials to spread the message. The campaign was designed to target high school students in grades 9-12.
The campaign pieces were created in various formats for print and social media and are available for downloads at OCMH’s website. Also, check out the Pause Edition Coloring Books created by the team.